This ad starts out as a floating banner pinned to the bottom of your page. Upon expansion, it reveals a large unit that slides in from the right, completely displacing the page content. Page content slides back into view when the unit is collapsed.

Break out of the limitations of traditional ad sizes and use the entire page as your creative canvas. This format allows you to fully immerse the user in your interactive ad experience.

Watch the following video for more on the Slider Rising Star IAB ad unit.

New IAB Ad Unit - Slider. Overlay unit on the bottom of a page mirrors touch screen habit, prompting users to slide the entire page over, unveiling a full branded experience.