Condé Nast Will Use Flite’s Ad Tech Platform to Create and Manage Ads
San Francisco, CA - August 20, 2012 - Flite, the company delivering digital ad innovation to top publishers and brands, announced today that Condé Nast has become a strategic investor. Condé Nast will use the Flite Platform to create and manage web ads for its portfolio of clients.
“Condé Nast’s investment in Flite is a validation of our technology, platform, and vision,” said Will Price, CEO of Flite. “As traffic grows, it’s critical for publishers like Condé Nast to offer compelling advertising. Using the Flite Platform, Condé Nast can build and deliver scaleable ad products that command premium CPM rates.”
Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to-business publications, 27 websites, and more than 50 apps for mobile and tablet devices, all of which define excellence in their categories. The company also owns Fairchild Fashion Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for the global fashion community. Condé Nast has won more National Magazine Awards over the past ten years than all of its competitors combined.
For more information about Condé Nast, please visit Condénast.com.