The advancements in web and mobile app development are significant, but today’s ads haven’t kept up with the pace of innovation. Most ad technology focuses on targeting consumers and largely ignores the creative itself—resulting in poorly performing campaigns and a less-than-satisfactory user experience.
Consumers have come to expect rich and relevant content that’s delivered to them in real time. The problem is that most ads are disruptive, unhelpful, and ultimately displeasing to consumers. Flite offers a technology platform to empower professional advertisers to deliver ads that live up to the expectations of their audience.
Design. Traffic. Measure. Extend. Flite’s all-in-one platform means you can see the ad building process through from start to finish.
Build content-rich HTML5 ads, then traffic and make live updates with ease. Measure comprehensive performance metrics across your campaign. Finally, build apps and integrate into your ads within minutes.
Integrate any live, feed-based content into video and display ads so marketers can amplify reach and provide consumers with real-time creative.
Empower marketers to optimize campaigns instantly, which improves consumer relevancy and campaign efficiencies.