The Flite Summit event was a huge success and we are thrilled that so many of you were able to make it. Hosted earlier this month in the Westin St. Francis hotel in downtown San Francisco, the event marked our first large-scale conference and drew over 60+ publishers, brands, and industry experts who gathered to discuss the power of agile marketing.
The all-star lineup of speakers included senior executives from Forbes, Universal McCann, Starcom MediaVest, ePrize, and Channel Intelligence. The presenters spoke about their vision for the future of digital advertising, why integrating third-party applications into ads is good for both the customer and the advertiser, and how more top brands are pursuing an always-on approach to curating relevant content.
In addition, the event featured a hands-on workshop for developers and creatives on how to use the Flite platform. Our partners from ChatID also demoed their how to incorporate live instant messaging into banner ads.
Check out some photos from the event.
Here's a video of Flite CEO Will Price speaking with our keynote speaker for the day, the best-selling author and entrepreneur Peter Sims. They discuss the importance of approaching ideas with an agile mindset, and how the ideas in the book Little Bets apply to the world of digital advertising.
Stay tuned for future events. If you're interested in learning more about how to start using the Flite platform, feel free to shoot us an email at firstname.lastname@example.org.