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Technologies


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Technologies


Advanced technologies built to enable 1:1 advertising.

 

Access the best advertising technologies the industry has to offer. Leverage the latest developments in content-driven, programmatic creative, and responsive technology to deliver effective ads to your audiences.

Combine our ad technologies or use them separately, to unlock true 1:1 marketing.

 
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Datastream


Datastream makes it possible to incorporate any live, feed-based content into display ads so marketers can easily design ads around existing, real-time content.

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Datastream


Datastream makes it possible to incorporate any live, feed-based content into display ads so marketers can easily design ads around existing, real-time content.

Amplify engaging, shareable, and contextually-relevant content through ads.

 

Datastream makes it possible to incorporate any live, feed-based content into display ads so marketers can easily design ads around existing, real-time content.

Leverage Content from Any Feed

Pull in any form of feed-based content such as social posts, news headlines, blog posts, calendar events, audio or video playlists directly into display ads. 

Datastream accepts feeds from any of the following sources: JSON, XML, RSS and major social channels. 

Leverage Location Data

Build and deliver locally relevant ads easily by incorporating location data into your ad design. 

 

Update Ads Instantly

Stream new content automatically so your ads are constantly fresh, relevant and timely.

Easily Manage and Curate Content

You have full control over what your audience sees. Display latest content, or curate a specific selection. 

Example of a Datastream powered ad.

Build captivating content-driven creative through Design Studio 

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Autopilot


Autopilot, is Flite’s creative-decisioning engine allowing marketers to optimize campaigns in real-time, so increasing consumer relevancy and campaign efficiencies.

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Autopilot


Autopilot, is Flite’s creative-decisioning engine allowing marketers to optimize campaigns in real-time, so increasing consumer relevancy and campaign efficiencies.

Deliver beautiful, relevant ads to the right user — easier than ever.

 

 

Autopilot, is Flite’s creative-decisioning engine allowing marketers to optimize campaigns in real-time, so increasing consumer relevancy and campaign efficiencies.

Infinite Creative Testing

Go beyond A/B testing and evaluate the performance of infinite creative variations simultaneously.

Automatic Creative Optimization 

Autopilot is the Flite DCO solution. Utilize real-time consumer behaviors to optimize campaign creative instantly and automatically.

 

 

Combine powerful data and striking creative using Campaign Studio →

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Ripple Live Updates


Flite's patented Ripple Live Updates allows marketers to publish changes to ads instantaneously, at scale, all without needing to be re-trafficked — so highly personalized ads can be delivered with ease.

 

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Ripple Live Updates


Flite's patented Ripple Live Updates allows marketers to publish changes to ads instantaneously, at scale, all without needing to be re-trafficked — so highly personalized ads can be delivered with ease.

 

 

Publish changes to ads instantaneously — so highly personalized ads can be delivered.

 

 

Flite's patented Ripple Live Updates allows marketers to publish changes to ads instantaneously, at scale, all without needing to be re-trafficked — so highly personalized ads can be delivered with ease.

Manage Unexpected Changes Easily

Make updates to any part of a live running campaign and/or creative.
Add, swap or delete creatives, or alter campaign rules and conditions at a campaign level. Alter specific elements like texts, images, icons, actions, etc. on a creative level.

 


Make Every Impression Count

Publish changes at warp speed, without any downtime. 
Hit publish, and Ripple Live Updates syncs the new version immediately in the next impression.

Reach Your Audience at Once

Publish changes at unprecedented scale.
Hit publish, and Ripple Live Updates automatically replaces all existing versions with new versions, everywhere around the globe, wherever your ad is served.

 

 

Measure and optimize your live updates using Report Studio →