IBM recently released its 2013 Holiday Benchmark report on Black Friday, and what jumps out is the growing impact of mobile in the browsing and purchasing process. Maybe facing possible death at a brick-and-mortar store is what has encouraged shoppers to break down the online doors instead, but growing penetration and usage of smartphones and tablets, as well as the growing accommodation of mobile users through responsive layouts and robust smartphone and tablet versions of the site.

Have a gander below to grasp the growing clout of mobile on the biggest consumer shopping day of the year, or read the full report for additional insights.